Casey’s pushes pizza into the smart phone era


October 22, 2013: There’s a Casey’s in Casey, Illinois (seen here). There is not a Casey’s in Casey, Iowa.

Casey’s hangs its convenience store hat on two major things: Serving rural Americans and making great pizza. In many places, maybe even a majority, it’s the only place in town you can order a pizza. For a long time, it has run a deal where you can save 10 box tops (tabs/coupons, really) from large pizzas and get a free one.

But the low-tech days of saving tabs are coming to a rapid end, as Casey’s announced it will be ending that tradition.

This is sad/troublesome in many ways. You HAVE to have an account on the app, which means you HAVE to have a smart phone AND an account. You won’t be able to pool coupons and you won’t be able to get that stroke of luck from someone who threw their box out without taking it off. When you hit 10, you HAVE to claim your reward in 60 days.

Of course, all these “analog loopholes” may be why it’s ending the program in the first place. But Iowans who don’t have smart phones, or who would like to get their coupons without extra work, are going to be left out.

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