Political pronunciation of Missouri

How do you pronounce the name of Iowa’s southern neighbor when you’re in that state? The New York Times is looking at the political implications of pronouncing Missour-ee like a Northerner/urban/younger person or Missou-rah like a Southerner/rural/older person.

Another dimension to the question: Now that Missouri is in the SEC, how do you pronounce the name of the team that lost at home to Vanderbilt and got dumptrucked by Alabama?* Is that going to have a wider impact on state linguistics as a whole?

*Am I enjoying that? Immensely.

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